The FIRM is now open for in-studio classes and gym appointments. We will continue to offer a variety of virtual classes through FIRM On Demand.
Get Started
Kickoff your journey at The FIRM.
Your home for working out, slimming down, or bulking up. Find your family in fitness through an inclusive exercise experience of gym offerings and classes that support you every step of the way.
Offers
Free Week (In-Studio)
Free one-time offer
Try The FIRM on for size with access to our gym and every class for one full week.
Purchase
Free Week (On Demand)
Free one-time offer
Try a week of The FIRM On Demand for instant access to a variety of virtual workouts — at your fingertips.
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Memberships
Limited Monthly Membership
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- Price: $69 for 5 classes/month
- Classes must be used in 30 days and do not roll over (use them or lose them!)
- 4-month minimum contract
- Option to add unlimited gym for $10/month and Insurance reimbursement program
- Includes member benefits: 10% off retail & supplements and at Mill Valley Kitchen
- Perfect for people who come to class about 1 time/week
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Unlimited Monthly Membership
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- Price: $135 for unlimited classes
- Get first FULL month for $79 (post free week promotion)
- Does NOT include CrossFit
- Autopay contract
- 4-month minimum contract
- Contracts start at the first of every month
- You can join at any time and membership is prorated depending on when you start
- Option to add unlimited gym for $10/month
- Insurance reimbursement program for: Blue Cross Blue Shield, Health Partners, Medica
- Includes all member benefits: 10% off retail & supplements and at Mill Valley Kitchen, special workshop discounts
- Best deal if you plan to workout 2 times/week or more
- Takes 5 business days to process cancellation
Sign Up
Student Unlimited Monthly Membership
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- Price: $95 for unlimited classes (30% off)
- Get first FULL month for $79 (post free week promotion)
- Does NOT include CrossFit
- Autopay contract
- 4-month minimum contract
- Contracts start at the first of every month
- You can join at any time and membership is prorated depending on when you start
- Option to add unlimited gym for $10/month
- Insurance reimbursement program for: Blue Cross Blue Shield, Health Partners, Medica
- Includes all member benefits: 10% off retail & supplements and at Mill Valley Kitchen, special workshop discounts
- Best deal if you plan to workout 2 times/week or more
- Takes 5 business days to process cancelation
Sign Up
CrossFit Unlimited Membership
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- Price: $150 for unlimited classes INCLUDING CrossFit
- Autopay contract
- 4-month minimum contract
- Contracts start at the first of every month
- You can join at any time and membership is prorated depending on when you start
- Includes unlimited gym access
- Insurance reimbursement program for: Blue Cross Blue Shield, Health Partners, Medica
- Includes all member benefits: 10% off retail & supplements and at Mill Valley Kitchen, special workshop discounts
- Best deal if you plan to workout 2 times/week or more
- Takes 5 business days to process cancelation
Sign Up
Gym Membership
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- Monthly ($52.92/month) or Yearly ($500/year) plans available
- Unlimited access to our gym facilities
Sign Up
Account reimbursement
Eligible participants can qualify for a $20 monthly reimbursement if you have Blue Cross Blue Shield, Medica, Health Partners, or Preferred One. Contact us or see our front desk for more details.
Passes & Packages
More
Personal Training
Fitness on your timeTake your fitness journey to the next level with our variety of one-on-one and small group training sessions.
FAQ
Frequently Answered QuestionsCheck out the recurring queries we’ve been asked a few times.