Who would have ever thought that three friends, a credit card, and a boom box could turn the joy of music and dance into a lifestyle and livelihood that has lasted over 37 years?

Over the years, The FIRM has worked out with more than 30,000 people; taught upwards of 130,000 classes; created nearly 400 jobs; and collaborated with over 100 local vendors. Not to mention, created a warm and welcoming environment that always allowed people to be their true selves. It has fostered countless relationships – lifelong friendships, marriages and who knows how many children? – all of which made every day a great day at THE FIRM.